How Meta Proves ROI on Experiential Marketing
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YouTubeFor Break Fast Club
How Meta Proves ROI on Experiential Marketing
Experiences aren’t fluff — they’re fuel. Julie Hogan (Meta VP, Brand & Industry Marketing) explains to Yann Caloghiris how Meta uses data science to prove the value of every cultural moment, event, and activation. Sentiment, adoption, incremental revenue — measurable impact. 👉 Full conversation here: https://youtu.be/uMFpOe6dPyk?si ...
98 views1 month ago
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