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  1. Set up Tracking calls to a phone number on a website

    Or, you can review all call conversion actions in the article About phone call conversion tracking. Here's what you'll need before you can set up conversion tracking for calls from a website: A Google Ads …

  2. About phone call conversion tracking - Google Ads Help

    About phone call conversion tracking If phone calls are essential to your business, you can use conversion tracking to help you see how effectively your ad clicks lead to different kinds of phone calls.

  3. Measure calls from ads - Google Help

    Or, you can review all call conversion actions in About phone call conversion tracking. This article explains how to track phone calls from your ads. Note: After you’ve enabled call reporting, new calls …

  4. Different ways to track conversions - Google Ads Help

    For example, if you want to track both purchases and newsletter sign-ups on your website, create one conversion action for purchases and another for sign-ups. When tracking multiple conversion …

  5. About conversion measurement - Google Ads Help

    Learn more About mobile app conversion tracking. If you have both a website and a mobile app, you can set up app conversion tracking using Web to App Connect to provide a seamless web-to-app …

  6. Measure the calls you receive - Google Ads Help

    Tracking website call conversions helps you see how ads, your website and your phone calls work together through the customer journey. Your site can help pre-qualify customers, so that when users …

  7. About call reporting - Google Ads Help

    About call reporting Call reporting runs on Google forwarding numbers and lets you measure the performance of your call assets, location assets, and call ads. You can track details like call duration, …

  8. Measure phone number clicks on a mobile website - Google Help

    Unlike other phone call conversion measurement, this feature only tracks clicks on your phone number, not actual phone calls. This article shows you how to track phone number clicks from the mobile …

  9. Track clicks on your website as conversions - Google Ads Help

    You can use conversion tracking to track when someone clicks a button or link on your website. For example, you can track when someone clicks a “Buy now” button, or when someone clicks a phone …

  10. Analyze call reporting data - Google Ads Help

    Analyze call reporting data Call reporting allows you to track the performance of your call assets, location assets, and call-only ads. You can see general call details, such as the number of …