Our latest survey of 300 director-level and higher marketing leaders reveals a striking insight: 94% feel prepared to optimize for AI search, with 42% considering themselves “very prepared. “As the ...

Google will automatically opt out all advertiser accounts from showing ads on parked domains, reversing its previous default opt-in approach.

Have you switched to the new PPC mindset? PPC experts discuss when AI should be used but also when human intervention is still needed.

Here’s how to move beyond basic location settings and implement advanced targeting for smarter Google Ads campaigns.

Google's update enhances ad flexibility, optimizing asset combinations dynamically to improve engagement, relevance, and ...

The pages ranking in AI Overviews are often completely different than the pages ranking in the top 10 organic results, a new analysis finds.

LinkedIn's new Conversions API and Revenue Attribution Report can help give marketers deeper insights and improved attribution accuracy.

Google now lets you use AI to generate backgrounds for the images you add within Google Posts in your Google Business ...

Google's decision to allow fingerprinting gives advertisers powerful cross-device tracking capabilities but raises privacy ...

Google announced it is expanding AI Overviews to show on more Google Lens results, including more novel or unique images. This is still only showing on a subset of searches, but now more than when ...

Google's advertising update introduces AI-powered human image generation through Imagen 3 technology, with specific demographic features.

SEO alone isn’t enough in 2025. Learn to integrate search into a full-funnel marketing strategy to reach, engage, and convert your audience.