McLaren Racing has announced a new multi-year partnership with Sonic the Hedgehog, bringing together two globally recognised icons of speed and making Sega the official gaming partner of McLaren ...

Mattel and Playmobil have announced a multi-year global licensing agreement. The partnership will bring Monster High, one of the most successful and beloved kids’ properties of all time, into ...

Production company Magic Light Pictures has announced two exciting new licensing deals for its hugely popular pre-school series Pip and Posy.

Bluey is dominating the pre-school book charts with consistent top rankingsincluding World Book Day 2025 best-seller, Bluey’s Little Book.

With deep-cut lore references, screen-accurate detailing, and exclusive character designs, the latest Hasbro Pulse line-up promises to deliver for discerning fans.

Fabacus has announced a new global partnership with Paramount to create a comprehensive, digital product catalogue of all licensed products.

BBC Studios has added 30 new partners across North America and Latin America to provide families with more unique ways to engage with Bluey.

Universal Brand Development and Universal Parks & Resorts Merchandise Group have come together to form the new Universal Products & Experiences division.

The deal will see the pop-culture licensee Fanattik produce Godzilla gifts, homewares, and collectibles for the franchise's monster fanbase.

Banijay Branda and Beano are among the latest companies looking to fill vacancies through Licensing.Biz’s popular recruitment section.

With this exclusive agreement, a multitude of popular series from Gloob, Globo's children's channel, will be distributed globally by Brands & Rights 360.

The Wonder Group's companies - Amscan International, Christy’s by Design, Ginger Ray and Party Delights - were sold to Baaj Capital.