The Chicago Cubs will increase season ticket prices by an average of 6% and announced a three-year renewal plan that guarantees admission to 2027 All-Star Game events.

University of Tennessee Director of Athletics Danny White defended the price increase for Vols football season tickets on X. For the 2026 season, tickets will cost an average of 4% more. White said the Vols will make sure their prices are reasonable compared to other teams.

West Virginia has sold 33,208 season tickets for the 2025 season according to Athletics Director Wren Baker. And officials expect that total to end up somewhere between 33,500-34,000 which is a stark increase from the 28,