MSNBC's new name, "MS NOW," was mocked on social media on Monday, and the branding change was compared to several failed ...

The network will rebrand as MS NOW as a result of its move from Comcast to Versant. As a result, MS NOW and other channels ...

MSNBC will become MS NOW later this year, dropping NBC’s peacock logo as part of its corporate separation from NBC Universal.

The new name and logo, which were brutally mocked online, are part of Comcast’s $7 billion spinoff of cable assets.

One brand strategist, Oliver Errichiello, who has advised more than 200 companies, called the rebrand “a big failure.” He ...

Comcast's looming spinoff of its cable assets is leading to a messy divorce between NBC News and MSNBC, which heavily relied ...

The cable news network will adopt the new name MS NOW ahead of its spinoff from NBCUniversal.

Television’s MSNBC news network is changing its name to My Source News Opinion World, or MS NOW for short, as part of its ...

Left-leaning cable channel MSNBC was derided on Monday for the worst rebrand since New Coke after announcing a name change to MS NOW.

And the new MS moniker could also cause some confusion with an emerging digital product tied to NBC News. NBC News Now is an ...

We will continue to cover the day's news, ask the questions that matter most, and share how it impacts you, without fear or ...

Cable news channel MSNBC will rebrand as My Source News Opinion World, or MS NOW, according to internal memos seen by Reuters ...