The new direct-to-consumer app's features include a personalized Sports Center, fantasy and betting integrations, shopping, and short-form video feed "Verts"

Walt Disney's ESPN will deliver its full range of sports programming outside of pay TV for the first time starting on Thursday, when the network debuts an app designed to be a hub for live games and personalized news,

A new feature called "StreamCenter" will sync a user's ESPN app and TV, allowing viewers to follow real-time stats, betting odds and shopping deals alongside a sporting event. The synced-up platforms will also enable viewers to use their mobile device as a secondary controller for the program that appears on their TV screen, the company said.

New streaming services from Disney’s ESPN and Fox Corp. launched Thursday, making their cable networks’ offerings available for a monthly subscription for the first time. The new Disney streaming service,