CEO Julie Felss Masino defends Cracker Barrel's controversial rebranding efforts amid widespread social media criticism ...

Cracker Barrel badly misread its own customer base — and our culturally sensitive times — in trying to spruce up its image, ...

Julie Felss Masino, the CEO of Cracker Barrel, is the focus of national controversy due to a new logo design. The design gets ...

Cracker Barrel just hit the gas—straight off a cultural cliff. The down-home, rocking-chair charm that made it a roadside staple ...

Cracker Barrel has unveiled a new text-only logo for the first time in 48 years, inspired by its original design and classic ...

But when it came to the logo change, the company said little, and the market filled in the blank, deriding the logo as boring ...

Steak ‘n Shake has fired back at Cracker Barrel, accusing the company of eliminating its heritage with its new, controversial ...

Cracker Barrel revealed a new logo among other changes, stirring controversy. Will there be any changes in PA? What we know.

Cracker Barrel’s new logo isn’t an accident — it’s CEO Julie Felss Masino’s project. She scrapped a beloved American ...

This time, netizens are boycotting Cracker Barrel and Julie Felss Masino, its president and CEO for the last two years. Before working at the Southern country-themed restaurant chain, Julie Felss ...

What has not changed, and what will never change, are the values this company was built on when Cracker barrel first opened in 1969: hard work, family, and scratch-cooked food made with care. A place ...