Alaska Airlines and Hawaiian Airlines have launched a joint loyalty program called Atmos Rewards and introduced a new premium ...

Alaska and Hawaiian Airlines announced a new combined loyalty program. Here's how it will work and what perks members should ...

The announcement marks another step in the airline’s effort to transform into a global carrier after merging with Hawaiian ...

Alaska Airlines said Starlink internet would be free for all loyalty members, as it doubles down on a key customer segment.

Alaska Airlines recently launched its enhanced Atmos Rewards loyalty program, co-branded with Bank of America (BAC), ...

Alaska Air Group Inc. debuted a new loyalty program that will let members choose from three options to earn award points, the ...

Alaska Airlines and Hawaiian Airlines launched Atmos Rewards, a new combined loyalty program that offers members more ways to ...

Unlike many of its rivals, Alaska Airlines is giving members of its new loyalty program a choice on how they earn rewards ...

The recently merged airlines are getting into the loyalty game with a choose-your-own-adventure concept called Atmos Rewards.

But beyond combining the programs, Alaska has used this merger as an opportunity to take Alaska Airlines Mileage Plan in a ...

Alaska is unveiling a whole new set of perks with its loyalty program and credit cards as it looks to scale globally.

"Atmos Rewards is designed to set a new standard for airline loyalty – more generous, more flexible, and easier to use, ...