But if you dig around the document you will also find suggested measures that will impact marketing, advertising, media and ...

Embedding technology has transformed targeted advertising and content monetization by enabling more precise contextual ...

Disclosure text explained that Verizon's satellite service was only available on select phones, but an advertising board finds that the text was too small for customers to read.

Investment amount was not the only factor influencing outcomes. Company type also impacted website viewership, with direct-to ...

Communicate speaks to Pauline Rady, Managing Director, Client Lead at GroupM as part of our Women to Watch series ...

As retailers enter the new year, they face a critical reality: simply having a retail media network is no longer enough.

Marketeers use generation effects to bolster the memorability of ads. But what if its effects are laboratory illusions? And ...

The digital banner ad, which first appeared three decades ago, has undergone numerous transformations. Industry veterans ...

Auto India (Škoda) has introduced the Škoda Kylaq, marking the Czech automaker's entry into the sub-four-metre SUV segment.

A fresh perspective is reshaping the marketing landscape as Black Girl Digital, or BGD, Media emerges as a transformative ...

Oracle Power has concluded an interconnection study for its proposed 1.3GW hybrid renewable energy power plant in Jhimpir, ...

Profits have dropped some 43% at Bruce Gordon’s regional media group WIN, although advertising revenue remained comparatively ...