Every day we see homeless people on Seattle’s sidewalks, in public rights-of-way and in parks. At some point, we stop seeing ...

From a teacher’s body language, inflection, and other context clues, students often infer subtle information far beyond the lesson plan. And it turns out artificial-intelligence systems can do the ...

Want smarter insights in your inbox? Sign up for our weekly newsletters to get only what matters to enterprise AI, data, and security leaders. Subscribe Now A new study by Anthropic shows that ...

Alarming new research suggests that AI models can pick up “subliminal” patterns in training data generated by another AI that can make their behavior unimaginably more dangerous, The Verge reports.

Fine-tuned “student” models can pick up unwanted traits from base “teacher” models that could evade data filtering, generating a need for more rigorous safety evaluations. Researchers have discovered ...

"subliminal advertising" began with the 1957 publication of Vance Packard's book, The Hidden Persuaders. Although Packard did not use the term "subliminal advertising," he did describe many of the new ...

Forbes contributors publish independent expert analyses and insights. Dr. Lance B. Eliot is a world-renowned AI scientist and consultant. In today’s column, I explore the somewhat shadowy topic of ...

Subliminal advertising conveys hidden messages of which viewers are not consciously aware. This ad strategy poses serious ethical issues, particularly because subliminal ads can manipulate consumer ...

Subliminal marketing involves the idea that an advertiser can display words or images during a commercial or broadcast so briefly that the viewer doesn't consciously notice them, but will still ...

In the latest edition of the Women Writers' Fest, SheThePeople welcomed Kanika Dhillon, writer and producer; the mind behind some of the most compelling female characters revealed the spectrum of ...

A few years ago, Heinz Ketchup launched a tongue-in-cheek campaign noting its hundreds of uncredited appearances in major Hollywood movies including When Harry Met Sally and War Dogs. Today, the ...