Amazon Ads Improves Transparency and Reporting; YouTube to Introduce Another Paid-Tier; OpenAI Surpasses 400 Million Weekly ...
Overall, around four in ten US consumers have changed their spending habits over the past few months to align with their ...
In a global-first initiative, iion, a leading game advertising platform, has launched a creative avatar sponsorship for Chupa ...
2025 could potentially be a make or break year for retail media. How the channel transforms from high growth to sustained ...
Preference for contextual relevance: Nearly all (94%) consumers prefer contextually-relevant ads over those based on browsing ...
Channel 4 to Simplify Ad Buying Platform; Guardian Media Group Partners with OpenAI; TikTok Shop's US Sales Increased 153% in ...
Sustainability 'Critical' to 74% of Ad Businesses; Reddit Readying Paywalls; Advertising Association Appoints Andria Vidler ...
Through this partnership, Cedara will provide Adnuntius with a transparent carbon footprint analysis of its operations, ...
Looking at the latest stats surrounding sustainability, 74% of ad businesses say it’s non-negotiable, and a critical part of their strategy. Yet, sustainability is also ranked as the second biggest ...
IAB Europe, the European-level industry association for the digital marketing and advertising ecosystem, today (February 19th ...
Onetag, the next-generation ad exchange built for buy-side curation, confirms its partnership and technical integration with Utiq, the European ad tech company with a fully consented, ...
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