If the last few days have shown us anything, it’s how deeply people care about Cracker Barrel. We’re truly grateful for your ...

The 55-year-old restaurant and retail store chain, based in Lebanon, Tennessee, revealed its new logo, menu, and diner decor ...

Collin Rugg, co-owner of the Trending Politics website, characterized the rebrand and new logo as “depressing. Rep. Byron ...

The largest public response came last week, when the company unveiled a new design that just features the words, “Cracker ...

Cracker Barrel is making a “promise” to customers after its new logo sparked backlash from fans of the restaurant chain. Last week, Cracker Barrel announced that, as part of an ongoing ...

Cracker Barrel acknowledged the loud opposition to its new logo and remodel in a statement issued Monday, maintaining that Uncle Herschel is “not going anywhere” despite being removed from its updated ...

What has not changed, and what will never change, are the values this company was built on when Cracker barrel first opened in 1969: hard work, family, and scratch-cooked food made with care. A place ...

Cracker Barrel just hit the gas—straight off a cultural cliff. The down-home, rocking-chair charm that made it a roadside staple ...

An ongoing attempt by Cracker Barrel Old Country Store to revamp its brand triggered a backlash and unleashed a selloff that ...

On August 25, the company issued a statement to fans.

In its statement, the chain pledged to keep customer favorites and traditions alive, even as it experiments with a new look.

The family-dining chain’s brand updates draw online ire and boycott calls. “We know we won’t get everything right the first ...