Ozempic is reshaping behaviour - and in a world where marketing has long relied on behavioural nudges, that's a problem, says ...

Traditional display ads lack engagement, while native advertising, though more engaging, suffers from limited scale and ...

We explore Warner Bros.' ambitious, Gen Z-focused marketing strategy for James Gunn's Superman, detailing how it is blending nostalgia, viral trends, global activations, and immersive fan engagement ...

Michelle Khare, known for her series 'Challenge Accepted,' is eligible for this year’s Primetime Emmy Awards. A nomination ...

AI is changing search forever. Geoptie’s four GEO tools help SEO experts stay visible, trusted, and competitive in the AI era ...

While B&T laments the non-invite to its soft launch, we can't wait to see what Lamington Digital has in store.

In the war of AI browsers, both OpenAI and Perplexity are developing search engines with built-in AI agents to rival Google ...

Nina Gould promoted to Chief Innovation Officer, Kyle Vinansky appointed Chief Business and Strategy Officer, Leann Bonanno ...

With upwards of 600 million online shoppers and doorstep deliveries now a daily ritual, packaging has transformed from ...

Modern behavioral data science approaches treat every user interaction as a signal. Micro-interactions like hover time, pause ...

While some brands battle for chicken wrap supremacy, the real food war focuses on value. One fast casual restaurant stakes ...

Registered dietitian nutritionist Carrie Dennett tackles a few myths that have been circulating in the media or landing with ...