The new rules, which cover both TV and radio, instruct drugmakers to use simple, consumer-friendly language when describing ...

Coca-Cola worked with Secret Level and other studios to create three new versions of “Holidays Are Coming” ad.

If you're between the ages of 28 and 43, then get ready to go down memory lane because you're about to be hit with a strong ...

The median price for primetime TV spots shows linear’s downward trajectory in the last 10 years, with live sports continuing ...

The agency’s new guidelines are created to eliminate pharmaceutical company practices that minimize or distract consumers ...

"It's unbelievable." Not to mention TV and radio commercials. "Come on, it's everywhere!" he laughed. "Are you kidding me? Ad after ad after ad!" Erica Franklin Fowler, co-director of the Wesleyan ...

Set to become compulsory Nov. 20, the regulation isn't likely to make pharma ads easier for consumers to comprehend, but ...

According to the Federal Communications Commission, even if TV stations wanted to stop running political ... Private ...

Slick and effective character assassination nowadays makes political mudslinging in days of yore seem primitive.

Apple may soon release an update where Siri will ignore 'Hey Siri' commands from TV commercials. Here's all you need to know.

the advertising drawing power of those commercials involves a portrayal excitement and thrill. Casinos advertise an image of ...

Jain is a seasoned executive with over 15 years of experience as the Executive Vice President of Commercials at Star India ...