CRM is a tool that allows you to provide a better customer experience. It brings all information to one place, making it easier for you to personalise your messaging and offerings. In addition, CRM ...

There’s little question for most companies whether they will use cloud-based CRM solutions. Even before the pandemic made on-premises installations of CRM or other software much more challenging, ...

No matter how hard you work, you can't succeed in the small-business world if you don't put your customers first. But making the most of customer relationships isn't easy. Keeping your clientele ...

Let’s discuss a couple of the heavyweight C words in the IT Sector: cloud and customer relationship management (CRM). Well they have both certainly provoked a lot of press coverage and airtime; both ...

The latest version of Microsoft's Dynamics CRM software is available to cloud customers now. On-premises users will have to wait until next month. With the new release, the company has Salesforce.com ...

SAP has always been a leading provider of CRM software. However, SAP’s strategy has shifted toward a software-as-a-service (SaaS) model through which it plans to close the gap between its offerings ...

When I speak to people who are looking for a new customer relationship management system I always encourage them to focus more on the company, not just the product. Of course, the actual software is ...

As governments and enterprises adopt AI, cloud CRM and cybersecurity, remember that technology is no stronger than the trust it earns. The true digital infrastructure in the age of digital governance ...