Mobile application update. Vector flat outline icon illustration isolated on white background. Google released a batch of new monetization, targeting and measurement features for AdMob on Thursday, ...

SAN FRANCISCO--(BUSINESS WIRE)--Mintegral, a leading programmatic ad platform, announced today that it joined Google AdMob as a bidding and waterfall SDK network with supported ad formats of ...

Google AdMob's app publishers can now access Pangle's exclusive TikTok for Business ad demand. Pangle, the ad network of TikTok for Business, has joined Google AdMob as a bidding partner, which means ...

The U.S. government may be gearing up to challenge Google's $750 million acquisition of mobile ad company AdMob, according to a Bloomberg report. The Federal Trade Commission is reportedly seeking ...

AdMob’s new app-level setting offers more control over ad experience and performance, though the default opt-in signals. AdMob is rolling out a new app-level setting that controls high-engagement ads ...

Google AdMob is introducing Technical ad delivery to help publishers ensure that displayed ads adhere to regulations in the European Economic Area (EEA) and the United Kingdom (UK). Technical ad ...

Google’s $750 million acquisition of AdMob, the fast-growing mobile-advertising startup, appears to be running aground in Washington, D.C. Antitrust regulators at the Federal Trade Commission have ...

Google has bought the mobile display advertising firm AdMob, the companies announced on Monday. The acquisition, for $750m (£449m) in stock, will "enhance Google's existing expertise and technology in ...

Six months after it first put in a bid of $750 million, Google today formally completed its acquisition of mobile ad giant AdMob. This news comes one week after the FTC finally gave Google the go ...

The purchase follows days of speculation that Apple would scoop up Waltham, Mass.-based Quattro for roughly $275 million in a bid to go head-to-head against Google, which is in the process of ...

WASHINGTON (Reuters) - Apple's plunge into the advertising market announced this past week gave Google a big boost in arguing for regulators to approve its acquisition of mobile advertising leader ...