Also in this episode: Why AWS got into the ad tech and mar tech business, why first-party data isn’t “enough” for marketers, why AWS calls its identity resolution-style product “entity resolution” and ...

Amazon Web Services took another step in its development as a key ad tech integration hub on Wednesday, with the general launch of a product called Entity Resolution. Think of it as identity ...

AWS and its customers exemplify innovation — and while each are taking distinct approaches with unique markets, all are accelerating innovation by focusing on customers, empowering people to ...

Wedbush analyst Scott Devitt reiterated Amazon.com Inc AMZN with an Outperform and a $180 price target. Amazon will report 3Q23 results on October 26 after the market closes. Shares have ...

Amazon's profit more than tripled, outpacing analysts' estimates, as a burgeoning ad sales business grew 26%.

DENVER— Imagine Communications says its SureFire video ad server is now available in the Amazon Web Services (AWS) Solutions Library. A broadcast-quality ad decisioning solution for OTT, SureFire ...

Television New Zealand (TVNZ), the country’s state-owned, commercially funded television broadcaster, is the first media company in Aotearoa [the Māori-language name for New Zealand] to adopt AWS ...