An infographic must be striking and engaging to get the viewer’s attention whilst using effective visual communication to provide them with memorable information. Compared to other academic ...

According to a University of Minnesota study, presenters who use visual aids are 43 percent more effective in persuading audience members to take a desired course of action. This study is part of a ...

When it comes to branding, a company’s visual identity may be the most important part. The design elements of a visual identity can range from fonts and colors to materials and textures, all meant to ...

As content marketing continues to rise in popularity, more and more businesses are creating original content to engage and educate their audiences. Infographics are an especially popular way for ...