There is a new metric that directly links martech to company value. We're explaining why this is a strong alternative to current metrics. Why do we need a martech metrics? Well, the boardroom and ...
MIAMI--(BUSINESS WIRE)--With the increasing maturity of broader CRM technologies, Salesforce Automation (SFA) tools have become more significant in their role of streamlining and enhancing the sales ...
MIAMI--(BUSINESS WIRE)--Embedded analytics has remained a core component of the business intelligence landscape in 2023. “The embedded analytics market has grown as organizations look to drive ...
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