Apple is stepping up its efforts to reject any iOS application that accesses a device's UDID, a 40-character code that uniquely identifies each device the company sells. The UDID codes are important ...

Craig Palli is vice president of Client Services & Business Development at Fiksu (@fiksu), which helps brands boost iOS and Android mobile app ranking and secure large volumes of loyal users. You can ...

“Now Serving Mobile” is a column focused on the audience-buying opportunity in mobile advertising. Eric Johnston is VP Engineering and Chief Architect with Verve Wireless. Last October, when Apple ...

Many of us feel a deep personal connection with our iPhones, and small wonder: the average person’s smartphone knows more about them than their spouse or significant other. Our iPhones hold our ...

April 2, 2012 Add as a preferred source on Google Add as a preferred source on Google Last week Apple started rejecting apps that access the Unique Device Identifier (UDID). Developers knew this was ...

Appsfire, a mobile application marketing platform, is introducing its own solution for the issue created by Apple’s decision to phase out developer access to the UDID (unique device identifier) on iOS ...

A study conducted by mobile ad server MoPub claims that by rejecting apps which use UDID data, Apple is effectively cutting off around 24 percent of developer ad revenue. MoPub notes that because ...

A hacker group claims to have hacked its way to the device ID and user details of 12 million Apple iOS devices. Learn how to find the Unique Device Identifier (UDID) for your device(s) to see if your ...

In 1998, Ask Ars was an early feature of the newly launched Ars Technica. Now, as then, it's all about your questions and our community's answers. We occasionally dig into our question bag, provide ...