A target market is the group of people or businesses that a business wants to focus its selling and marketing efforts on. In most cases, research is done to determine which group of people or ...
A market analysis is critical to a business plan. It helps you understand the buying habits of your target market. Many, or all, of the products featured on this page are from our advertising partners ...
A primary target market is the segment of a marketplace a business believes will give it the best chance to sell. A primary target market may not be the largest segment of a marketplace. For example, ...