If you're a true World Cup fan, you already know all about sticker-books. Sticker collecting is basically a sport unto itself, and you are its MVP. If you aren't too knowledgeable about one of the ...

Panini America is launching their sticker book for the 2026 World Cup with the backing of former USMNT captain Landon Donovan, who gifted them to his kids for Christmas ...

Even before the first ball is kicked, Russia 2018 is shaping up to be more popular in the United States than any previous World Cup according to at least one metric: the sale of Panini stickers. For ...

Soccer—or football—is the most popular sport in the world. But beyond throwing on a jersey and cheering for your team, soccer fans have another way of showing their love. Where baseball has its cards, ...

The following are two excerpts from Greg Lansdowne’s chronicling of Panini’s World Cup Stickers: Panini Football Stickers – The Official Celebration. Lansdowne and Bloomsbury Press have graciously ...

Rachael Lloyd vividly remembers using her first sticker. She’d attached it to her dad’s work notebook. She was three. Her original sticker collection was lost in a move at age 11, but her passion for ...