Hosted on MSN

Marketing guy invents the concept of 'Real Steam' to explain why 'magic' games, AKA good games, end up selling: 'Don't tell Valve'

Charles Zukowski, a game marketing strategist, delivered a talk at Game Developers Conference 2025 on one of the perennial questions for developers big and small: How do you get your game noticed on ...
GamesRadar+

"Don't tell Valve I told you this": Industry expert warns devs that Steam "is an engine that turns magic into money," and you can't break into "Real Steam" until you have the magic

"I have no idea what art is. I have no concept of art. There's no stat," game marketing strategist Chris Zukowski said at GDC 2025. But, while Zukowski may not know his Monet from his thermostat, ...
PC Gamer

Magic: The Gathering Arena is finally coming to Steam this month

Magic: The Gathering Arena first arrived on PC in 2017 as a beta that was downloadable from the Wizards of the Coast website. It left beta two years later, was added to the Epic Games Store in 2020, ...
Hosted on MSN

Magic: The Gathering Arena Smashes Steam All-Time Peak Player Count After Final Fantasy Release

Magic: The Gathering Arena has seen a massive boost in players thanks to the upcoming Final Fantasy crossover cards being added to the game. In fact, so many people are rushing to try them out that ...
Kotaku

Here Are The 10 Most Popular Free Demos From October’s Steam Next Fest

The October 2025 Steam Next Fest wrapped up today and Valve has revealed the most downloaded demos from the event. Big winners included Heroes of Might and Magic: Olden Era, Everwind, and YAPYAP. If ...
GamesRadar+

30 years of strategy games later, Heroes of Might and Magic: Olden Era flies to 1 million wishlists on Steam thanks to a killer demo: "A truly incredible achievement"

Heroes of Might and Magic: Olden Era, the exciting upcoming entry in a beloved 30-year-old series of turn-based strategy gems, has now landed on a million potential players' wishlists on Steam – a ...