The Smokies have officially announced their name change to the Knoxville Smokies and shared what their new team logo and ...

TORONTO - The Professional Women’s Hockey League has revealed the jersey designs for its six newly named teams.

Nike is the goddess who personifies victory in any field and is said to have had an overwhelming desire to always win, making ...

Discover the fascinating histories behind some of the world’s most famous style brands – Dr. Martens boots, sports brand Nike ...

While many diehard fans still have nostalgia for the WWF brand, the Undertaker recently asserted that rebranding as the WWE ...

The naming process for a sports team sometimes can stray from the process used to brand most consumer items ... The abandonment of racist and offensive names and logos by teams such as MLB’s Cleveland ...

The brand has ... professional sports league. Skipworth said the partnership will unlock opportunities the brand couldn’t access in the past within the NBA. As part of the sponsorship, Wingstop will ...

The Brazilian online sports gambling addict lowered ... are among the poster boys for local and foreign brands. All but one ...

The A's are leaving Oakland at the bidding of owner John Fisher. Las Vegas has committed public dollars to the construction ...

The A’s logo will look similar, as they’ll keep the “A’s,” but now it will be green. The A’s are officially dropping “Oakland” from their name. AP Surprisingly, the team will not ...

BLOOMINGTON — The Bloomington-Normal YMCA has chosen a new director of sports. Jon Holmes moved into the new role Oct. 23. He joined the YMCA's wellness team in summer 2023. YMCA officials ...

Elsewhere, sports and lifestyle geard collaborations ... it seems that as LVMH’s flagship brands see flattening growth, the ...