It is not unheard of for halo cars to be a financial liability to the company; for example, Honda loses money on every S2000 sold, and the Supra didn't make that much cash for Toyota either (hence the ...
DaimlerChrysler's 'Smart' City Car has been a thought provoking if controversial project. DC is building a brand with Smart and a new four seater - which will be built in collaboration with Mitsubishi ...
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