Shoppers browse in ChatGPT but finish orders elsewhere, pushing OpenAI to rethink how AI drives retail sales.

Despite many consumers having experimented with these products, they have yet to reliably change their consumption habits. The emerging category of generative AI search engines, including ChatGPT, ...

ChatGPT now offers shopping features to all users. The AI search tool has expanded to WhatsApp. ChatGPT Search now provides multiple sources for fact verification. OpenAI has added several new ...

Perplexity AI's shopping feature offers brands a way to engage high-intent shoppers with product recommendations and one-click purchases. Perplexity is entering the ecommerce world with a new shopping ...

Google is rolling out AI shopping updates across Search and Gemini, including conversational queries, agentic checkout, and AI-powered local business calling. AI Mode in Search now supports ...