Social media is “designed to keep our eyes on it – in order to make us look at advertisements”, said Professor Robin Banerjee, who led the research. This means “we’ve got this very, very clear pattern ...

The American Psychological Association (APA) issued a report Tuesday criticizing how social media is designed in a way that jeopardizes the youth's mental health. More than half of teenagers are ...

Google is capable of crawling webpages that utilize infinite scrolling to a certain extent. Here’s how it works and the impact it has on SEO. This topic was discussed during the Google Search Central ...

In the modern digital landscape, the habit of endless scrolling has become a pervasive challenge. It consumes time, diminishes focus, and often leaves you feeling unfulfilled. We’ve all been there: a ...

"Infinite scrolling" is fashionable, but it is still one of the abominations of today's web. Indeed, it subverts the web's original intention, and destroys its basic design promise. The whole idea of ...

The creator of infinite vertical scrolling in social media, [Aza Raskin], infamously regrets his creation that has helped to waste a tremendous amount of human attention and time on the Internet. But ...

Scrolling to an infinite extent always promises an enhanced viewing experience to the users. But it should always be remembered that good things usually accompany the bad ones. So it is very important ...