Short message service (SMS) messaging is one of the oldest and most popular texting methods. In addition to personal communication, businesses use SMS messaging to contact customers and market their ...

Like any marketing strategy, businesses are always searching for the best way to interact with their customers — and SMS text messages still proves to be the most effective. Yet, surprisingly, only 35 ...

Taylor worked with AP from 2018 to 2025, most recently as Google Editor. The technology underpinning early mobile text messaging began development in the 1980s. The short message service (SMS) ...

Short Message Service (SMS) has been around for decades, but it’s no longer just for personal chats. Today, businesses rely on texting to reach customers directly, promote products and share important ...