Add Yahoo as a preferred source to see more of our stories on Google. What’s not to love about Flo, the Progressive insurance lady? For starters, she’s smart, sassy, filled with knowledge about ...

Sure, you recognize him as the actor who plays Jamie from Progressive, but don't be fooled - there's a good reason why Jim ...

A long, long time ago, cavemen and lizards ruled the insurance world. Then came Flo. The goofy, spunky sales clerk in red lipstick, retro hairdo and "tricked-out name tag" has become a marketing ...

Jeff Charney would hold the main character of his company's car-insurance advertising up against any of the main foes in his industry. When it comes to recognition, awareness and effectiveness, "Flo," ...

In adland, it's been stated so often it's now a truism: America loves Flo, the Progressive insurance pitchwoman played by comedian Stephanie Courtney, and a huge portion of the company's brand equity ...

Flo from Progressive insurance has joined the big leagues of advertising icons. A Google search for “Flo from Progressive” yields an astonishing 14.4 million hits, including her own Wikipedia page.

Get a compelling long read and must-have lifestyle tips in your inbox every Sunday morning — great with coffee! Flo the Progressive Girl. What comes to mind when I mention this media phenomenon? You ...

Flo has been a memorable character since Progressive began featuring her (played by the actress Stephanie Courtney) in its advertising in 2008. Since then, Flo's appeared in more than 100 commercials ...

Insurance isn’t necessarily a fun product. For most folks, it’s a necessary evil. But with the help of a perky pitchwoman named Flo, Progressive has put a bit of joy into the process. Chief Marketer ...

In adland, it's been stated so often it's now a truism: America loves Flo, the Progressive insurance pitchwoman played by comedian Stephanie Courtney, and a huge portion of the company's brand equity ...