Product development brings with it many misconceptions about what the process is truly like and how to ensure you're getting the most out of those you've hired to help. Be it product design, ...

The best applications are simple and easy to use, but developing those applications is exceptionally hard work. Even seemingly basic apps require a considerable amount of time and effort to create.

Market researchers use perceptual mapping to compare products (and potential products) based on the perceptions of customers. The purpose of a perceptual map is to identify the images that consumers ...

The product development process can be improved with single-physics simulation, multiphysics simulation and simulation apps. This article looks at three real-world examples that show how integrating ...

Product development programs meet two types of measurable goals – goals that relate to the product itself and goals that integrate product development with broader business goals. Product-related ...

Flowchart vs. process map, what do you choose to use? When it comes to mapping out a project, you’ve got several choices on how to visualize them. If you’ve had trouble deciding on a format for your ...

TUKWILA, WASH. – Speed is a key component of the new product development process today. The days of ideation and innovation taking place over a long period of time are gone. The process is now ...

Product development (“PD”) is a core competency for any product-oriented company, whether a Fortune 100 firm, a small engineering business, or a technology-based startup. Commercializing innovative ...