To put it plainly, YouTube marketing can be a little intimidating if you've never tried it before. There are many moving parts, a constantly shifting set of best practices and that nagging fear that ...

YouTube announced on Monday that it’s expanding video action campaigns (one of Google’s interactive ad types for video) to connected televisions (CTV) to make YouTube ads more shoppable. The company ...

Taylor worked with AP from 2018 to 2025, most recently as Google Editor. YouTube introduces new tools for easier Shorts video creation, including improved video editor. New features include shorts ...

There are plenty of hidden tricks to get the most out of YouTube.