If you have a website, the last thing you want is a 404 error page when a page link cannot be found. Not only is it bad for your Google search rankings, but it is ...

Ever since Web addresses started appearing in print, it’s been tempting to lop the “www” off to make the URL easier to remember and to use. Does it matter if you do that? Is a www address better for ...

If you're moving or renaming your page URLs or the directories those pages reside in, you'll need to do 301 redirects. 301 redirects are like a "change of address" card for the search engines -- they ...

Because it takes a while for Google to process a major change like a site move. If redirects are in place for less than a year then Google may not end up crawling the links enough times to recognize ...

Google’s John Mueller was recently featured in a video about 301 redirects in which an interesting revelation was made. As part of the Ask Google Webmasters video series, Mueller answered the ...

On a webmaster video hangout yesterday, Google trends analyst John Mueller strongly recommended that people migrating from HTTP to HTTPS do so with 301 redirects on a per-URL basis. He said you should ...

Google's John Mueller has said many times that 302s vs 301s are pretty much the same thing in terms of how Google treats redirects. He often said not to worry about using a 302 over a 301 or the other ...

Back in June, Google updated their site moving documentation drastically but webmasters questioned why Google specifically recommended using 302 redirects to communicate separate smartphone URLs from ...

Gary Illyes, a Google webmaster trends analyst, said yesterday that using a 301, 302 or 30x redirect of any kind will not result in a loss of PageRank, that there is no PageRank dilution. Here is the ...