If Nielsen stats are to be believed, we collectively spend more time in front of YouTube than any other streaming service—including Disney+ and Netflix. That's a lot of watch hours, especially for an ...

Over the years, the YouTube suggestion algorithm has become pretty complex. I’ve noticed that it can extrapolate my tastes very well based on my watch history, continuously tempting me to consume more ...

The second you start watching a video on YouTube, the site begins building an algorithm of your likes. While the goal of that is to show you content you want to see, it means you'll miss out on so ...

It's unclear how many users will get access to this test or how long it will last, but the idea itself feels like a big shift ...

Social media algorithms train your brain by reinforcing and radicalizing what you like and love. Credit: MASHABLE COMPOSITE: ISTOCK / JOLYGON / GETTY PLUS Mashable's series Algorithms explores the ...

New research from Mozilla shows that user controls have little effect on which videos YouTube’s influential AI recommends. YouTube’s recommendation algorithm drives 70% of what people watch on the ...

Is your YouTube viewership down? You’re not alone. It’s normal for watch patterns to change around this time of year. The company explains why. In a new video from project manager Rachel, who works on ...

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YouTube this week put out a new video meant to address creators’ questions over its short-form video platform, YouTube Shorts. The questions it answered ranged from how the algorithm for Shorts ...