Well, this is unexpected. Not so much in that Genesis has unveiled a new concept car, as the brand is quite fond of making ...

Genesis has created a one-of-a-kind GV80 Black for 2025 Genesis Championship winner Lee Jung-hwan, layering bespoke plates, embroidery and trim over its dark-themed luxury SUV so that his 11-under ...

In June 2022, anonymous sources told The Korean Economic Daily that Genesis planned to launch a One of One division that month. Based on that newspaper report, we wrote, “The company won’t simply send ...

Previously the exclusive domain of exotic brands like Rolls-Royce and Ferrari, more and more mainstream brands are launching personalization programs to meet the increasing demand for custom touches ...