CHICAGO, Jan. 26, 2026 / PRZen / Buildout, Inc., the foremost leader in CRE tech and automation, today announced the ...

A common mistake in email marketing is using AI as a tactical shortcut without understanding customer needs and intent.

Email and SMS marketing complement each other well. Here’s how to use both for your small business.

Getting the right message to the right client at the right time is the holy grail for any marketing leader. But these days, a growing universe of marketing channels can leave marketers wondering which ...

Overview: Email marketing remains one of the highest-ROI digital channels in 2026.Modern platforms focus on automation, personalization, and compliance.Choosing ...

In response to the fragmentation of marketing tech stacks, Breaker introduces TruSend(TM), a unified email distribution platform that enhances targeting and engagement. Addressing the inefficiencies ...

Just because you have someone’s email address, doesn’t mean you have their attention. With every email you send, you have to win it from scratch. Securing opens, reads and clicks is no easy task.

In Rogers, et al. v. Rely Home, Inc., et al., Plaintiffs alleged that Defendants violated Section 17529.5 of the California Business and Professions Code (“CBPC”) by “spamming” consumers with ...

Forbes contributors publish independent expert analyses and insights. Geri Stengel writes about the success factors of women entrepreneurs. Martha Bitar, CEO and cofounder, and Rebecca Shostak, CBO ...

Optimizing campaign frequency. Adjust email frequency based on engagement. Send fewer emails to less-engaged subscribers while increasing opportunities for highly-engaged ones. Increasing revenue with ...

Revenue from email marketing is expected to exceed $10 billion by the end of 2024, a Statista report shows. Email connects you with your prospects like no other channel, but it’s also highly ...

Opinions expressed by Entrepreneur contributors are their own. If you plan to invest more in email marketing this year, you’re on the right track. Email remains one of the most effective channels for ...