Have you ever wished Excel could do more than crunch numbers and organize data? Imagine generating polished PDFs or sending out personalized emails—directly from your spreadsheet—without needing to ...

Persado, a provider of content optimization and personalization solutions for marketing, today released Dynamic Email, which manages campaign setup, content library creation, and launch. Persado ...

Digital marketing changes swiftly for retailers, almost as rapidly as consumers’ attention spans. Grabbing the attention of customers is tougher than ever, but with ever-changing and improving tools ...