One cold weekday earlier this year, I convinced five friends to let me follow them around while they bought wine. We passed row after row of bottles, hundreds of images competing for our 10 to 15 ...
Buying wine is rarely as straightforward as we might think. Research from Nielsen reveals that about 62% of the time, “consumers are considering multiple options leaving huge opportunities for labels ...
Nutrition labels have the best of intentions—to keep us healthy—but they sure don’t have the clearest of formats. Four in 10 North Americans admit to no better than a “partial” understanding of them, ...
Michael McDermott has an unusual approach to label design, but his success in this competitive business can be attributed to the fact that he approaches everything he does from the perspective of a ...
Accurate and easy-to-understand nutrition labeling is a worthy public health goal that should be considered an important strategy among many to address obesity and poor diet. Updating the Nutrition ...
The fastest way to design and print professional-looking labels, envelopes, letterhead, and more with a modern user interface and wide support for over 1,500 different types of stock as well as ...