"I've been following Demandbase for some time, and I am energized by the company's transformative approach to B2B marketing and sales, and how they're reshaping the industry," said Philotis, CRO at ...
NEWTON, Mass., April 01, 2025--(BUSINESS WIRE)--TechTarget, Inc. ("Informa TechTarget") (Nasdaq: TTGT), global growth accelerator and leading provider of intent data & insights to the B2B technology ...
Demandbase, a marketing technology company, is acquiring a Data-as-a-Service (DaaS) company that aggregates and segments complex data sets. San Francisco-based Demandbase, which closed a $30 million ...
Informa TechTarget and Demandbase have entered into a strategic partnership designed to help mutual customers drive better business outcomes and ROI from account-based marketing (ABM) initiatives. By ...
You probably think of Demandbase as an Account-Based Marketing/Account-Based Experience (ABM/X) platform, but in the last couple of years, the company has evolved its offering beyond pure ABM. A ...
Demandbase has acquired Seattle-based WhoToo, a behavioral data platform focused on B2B marketing, for an unidentified sum, the company disclosed Thursday. Underscoring the deal was Demandbase’s ...
B2B marketing vendor Demandbase bought data services company WhoToo for an undisclosed amount. The deal adds WhoToo’s hundreds of millions of behavioral, functional and persona profiles into ...
Demandbase just made a major ABM announcement, which stems from their Engagio acquisition. But is this truly a complete ABM solution? And how do we get over the sticking points of ABM adoption? Barb ...
San Francisco-based Demandbase, a business-to-business (B2B) marketing company, is putting its Spiderbook acquisition to work by adding a layer of artificial intelligence (AI) to its Account-Based ...
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