Audience Unlimited could be The Trade Desk's next strategic test

The Trade Desk continues to evolve as digital advertising grows more competitive.

The Trade Desk Is Reinventing Itself, but Will It Be Enough?

The real question for investors isn't whether the business is strong, but whether this next evolution will widen its moat or ...
Seeking Alpha

Commerce Data Platform Attain Announces New, First-to-Market Partnership with The Trade Desk

CHICAGO, May 2, 2023 /PRNewswire/ -- Attain, a leading permissioned commerce data platform that drives measurable advertising outcomes, today announced its new platform partnership with global ...
Seeking Alpha

The Trade Desk Announces Major Overhaul of Digital Advertising Data Marketplace

Audience Unlimited Makes Third-Party Data Significantly More Performant and Cost Effective for Major Brands VENTURA, Calif.--(BUSINESS WIRE)-- The Trade Desk (TTD) today announced plans to launch ...
Campaign Asia

The Trade Desk launches new AI tool to overhaul costly third-party data buying

The Trade Desk has a new upgrade to its third-party data marketplace that promises to recalibrate data pricing stack. Called Audience Unlimited, the product uses AI to automatically score and rank ...