The midweek storm could bring "a quick-hitting bout of snow," an AccuWeather meteorologist said.

The storm will break records, NWS said, “bringing coldest air in nearly a decade plus” to Florida. An Extreme Cold Warning is in place for Sunday morning, where wind chills could reach the upper-teens in West Palm Beach, where cities are asking customers to conserve power and medical institutions are seeing an influx of flu and asthma diagnoses

According to the National Weather Service (NWS), a major winter storm warning is in effect from Georgia through Virginia on Saturday, Jan. 31. Heavy snow and gusty winds are forecast from the southern Appalachians in Georgia through coastal regions of the Carolinas and southeastern Virginia.

"An intense surge of arctic air behind the coastal storm is bringing below freezing temperatures and wind chills," the WPC said.

Another winter storm headed to DC area, VA and MD this weekend? What to know about potential nor'easter, East Coast bomb cyclone snow forecast.

It's time to prepare for heavy snow this weekend as a rapidly intensifying winter storm arrives.

Another weekend, another winter snow storm in the forecast. Here's what to know about the nor'easter, possible bomb cyclone and what it means.

A winter weather system moving through the eastern U.S. could reorganize into a strong coastal storm off the East Coast later this weekend.

A weekend East Coast storm could bring significant snow, strong winds and coastal flooding from the Carolinas to New England.

Such rapidly strengthening storms are capable of producing heavy rain, blizzard conditions and intense winds that can create dangerous conditions such as downed trees and power outages.