Consumers might not just feel obligated to shop at a specific store because of their membership, but they could also end up ...

The Way to Win: Five Strategies for Selling to Humans and Agents Retailers can implement these five strategies to succeed with agentic commerce.

ShipStation reports e-commerce returns management can shift from a cost center to a loyalty driver through technology and ...

AI-powered loyalty programs are transforming the digital shopping experience by replacing generic discounts with ...

Switching costs are zero. Expectations are high. Learn the strategies that stop churn and keep customers engaged for the long haul. The definition of customer loyalty has evolved dramatically. It's no ...

Ultimately, AI enables loyalty programs to operate at a micro, highly personalized level, using historical data to drive ...

Marketers frequently champion the idea of "customer loyalty." However, much of what is labeled as loyalty may not be authentic. For years, brands have patted themselves on the bac ...

The beloved Tennessee-based bar-b-q franchise Buddy’s bar-b-q is leveling up their customer experience and communications through an exciting partnership with COMO, a data-driven customer engagement ...

A major hang-up to fast food loyalty is the desire many have for variety in that market niche. While many customers frequently shop the same grocery store or pharmacy, few cater to just one fast food ...

Some of the clearest customer experience lessons don’t have to come from our normal sources. They can come from stories we ...

Discover how Maruti Suzuki's customer-centric approach transformed the automotive experience, prioritizing customer loyalty ...

Many customers have changed their shopping habits due to the pandemic. Their go-to athletic retailer may be experiencing a stockout or they might avoid their favorite brick-and-mortar beauty store ...