CINCINNATI--(BUSINESS WIRE)--Eighty-five percent of consumers want whiter teeth but only 40% are satisfied with the whitening results from toothpastes available today 1. Crest, the #1 toothpaste brand ...

Crest is introducing Clean Breath, a new daily-use toothpaste that Procter & Gamble touted as one that is formulated to ...

Procter & Gamble brand Crest introduced its Pro-Health HD two-step daily use toothpaste at the recent Chicago Dental Society Midwinter Meeting. The toothpaste has a unique two-stage delivery system.

WASHINGTON, April 4, 2024 — Until the mid-20th century, toothpastes were little more than pleasant-smelling abrasives. But in 1955, the introduction of Crest toothpaste brought fluoride chemistry to ...

CINCINNATI--(BUSINESS WIRE)--Research shows that nearly half of U.S. adults suffer from tooth sensitivity, 1 which can cause people to avoid certain foods, beverages, and beauty regimens, in fear that ...