Seven reasons to care about online behavior tracking. Nov. 6, 2010— -- If you've never been targeted by an ad because of your online behavior, then you're probably just not paying much attention.

ATLANTA — If you bought a new car in the last five years, there's a chance your driving data is being tracked and sold. A new investigation from Consumer Reports reveals that many major automakers in ...

Behavior-tracking software firm Amplitude Inc. today announced the public release of Amplitude MCP, a new remote server that makes the company’s behavioral insights instantly accessible within any ...

Behavioral information from an Apple Watch, such as physical activity, cardiovascular fitness, and mobility metrics, may be more useful for determining a person's health state than just raw sensor ...

NEW YORK--(BUSINESS WIRE)--Fi, the leader in smart pet technology, today announced the launch of its newest product: Fi Series 3+, the world’s first AI-powered collar engineered to transform how dog ...

Usage-based insurance (UBI) is a recent auto insurance innovation that enables insurers to collect individual-level driving data, provide feedback on driving performance, and offer individually ...

The state of Texas is suing Allstate, the fourth-largest car insurance provider in the United States, for allegedly tracking drivers' behavior via third-party smartphone apps. The lawsuit claims ...

Fraud prevention has long been a top priority for carriers from fuel cards to DOT impersonation, but what happens when the carrier is the culprit? Carriers are increasingly under pressure to provide ...

The Fi Series 3+ smart collar pairs with a mobile app to display real-time insights into a dog’s behavior, including rest, activity, barking, eating, and drinking patterns. Fi Ever wonder how healthy ...