Without an easy interface for clicking through to purchase, audio and video ads have, until recently, been best suited to upper-funnel brand-awareness campaigns rather than direct response. But now, ...

Since 2020, brands have made commitments to diversity, equity and inclusion (DEI) in their ad campaigns and spending. In response, a number of ad networks have cropped up that specialize in connecting ...

Google has announced that is launched a new version of its AdSense code that improves ad performance. I assume that means it performs better with the page experience update and core web vitals metrics ...

You can place advertisements on your Tumblr blog by inserting the ad code snippet into the theme's layout code. Use Google AdSense or another advertising network to provide the ads. Once you insert ...

When I was little, I loved fireworks. Since childhood, the Fourth of July has always been my favorite holiday. And so as a kid, I saved money from Christmas until July to get some cool things that go ...

Google Ads has a new scaled ad auditing tool set of code you can download at GitHub and use in your own software systems for managing your ads. The Disapproved Ads Auditor tool helps you both flag and ...

The following is a guest piece by Peter Hamilton, senior director of ad innovation at Roku. Opinions are the author’s own. Last year’s Super Bowl cut the ribbon bringing the decades-old TV spot to ...

CIMM is taking a pro-active role in advancing new media nomenclature and processes with both its Lexicon(terms and definitions associated with Set-Top Box data measurement) and recently released Asset ...

Adblock Plus launched a workaround to Facebook’s ad block bypass today that ham-handedly removes posts from friends and Pages, not just ads, according to a statement provided by Facebook to TechCrunch ...