Rare 2001 Dodge Viper GTS ACR with under 2,300 miles highlights demand for low-production American performance cars.

Alternative measurement providers are competing to knock Nielsen off its perch. But regardless of the ongoing debate as to the viability of panels, the TV measurement industry is increasingly relying ...

For advertisers itching to use automatic content recognition (ACR) to target their messages to gamers on their CTVs, 2023 may be their year. While TV manufacturers and data brokers have been compiling ...

You know the Dodge Viper ACR. It's the top-dog Viper, the one with the radical wing, the street-legal club racer with removable hood louvers. It's the domestic production car that holds more lap ...

This March, you can compete for a guaranteed $50 million in prize pools on ACR Poker with the Online Super Series (OSS) XL.

Combining one of the largest displacement engines ever fitted into an American production car with a good old-fashioned manual gearbox and a whole lot of downforce, the 2016 Viper ACR proved that ...

ACR (Automatic Content Recognition) data from smart TVs may be one of the most revolutionary ways for networks and advertisers to measure viewing habits. It’s also one of the least understood pieces ...

Dodge isn’t sitting on its laurels with the two Hellcats in its stable. In fact, the brand is doubling down on speed with the 2016 Viper ACR. ACR stands for American Club Racing, and it means the most ...